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As the world becomes more and more connected and digitized thanks to the internet, chatbots are more and more essential. Designed to answer questions and open conversations, chatbots are incredibly versatile and can be programmed to say or ask just about anything.
But like any other emerging technology, the number of chatbot apps available has grown dramatically to meet the needs of businesses that have made the decision to go digital.
So if you’re a business owner looking for an effective chatbot for your Facebook services, this gives you a ton of choices.
So which one to choose? Here is why you should consider ManyCat. Read on to learn more about one of the best chatbot apps in 2021.
What is ManyChat?
ManyCat is a simple service that allows users to create chatbots for the Facebook Messenger app. These chatbots can also be used for just about any business, including marketing and customer service.
ManyChat claimed that it is one of the most popular messaging channels in the world, which is very impressive because Messenger has billions of users, with broadcasts having an 80% open rate, higher than emails and other strategies.
But does ManyChat deliver and profit from it? Here is what you need to know.
Main characteristics
ManyChat offers a lot of useful features, but your journey as a user begins with its main selling point: ease of use. ManyChat offers an incredibly simple user interface that is available around the clock and designed to be extremely easy to use.
The interface is heavy with icons and the basic builder and flow builder allows you to design a conversation flow without any prior experience. Since it’s very simple, you don’t have to spend a lot of time going through tutorials.
The flow and base builder
When creating a conversation tree, ManyChat offers two options: the Flow and the Basic Builder.
With Flow Builder, you get a much more complete picture of all the interactions your user can do, while the drag and drop interface lets you easily connect messages. Overall, this builder is for users looking for a more structured overview of the chatbot.
Meanwhile, the Basic Builder is a simple chatbot builder that can keep your chatbot organized. Everything here is easy to follow, with posts in chronological order.
When it comes to chatbot elements, ManyChat provides plenty of them, including:
- Delays
- Images, video and audio
- Attachments
- Gallery (horizontal and vertical list)
- Emojis
- Persistent menu
- Quick responses
- Position sharing
- Email and phone number validation
- Free text entry
With this, your posts can be as versatile as you want, allowing more expression among users. Plus, it makes automated customer service more personal, even with a bot.
Growth tools
Besides the simple chat generator, ManyChat also comes with useful tools for business growth. For example, Facebook’s commenting tool pulls leads from people who interact with your posts by turning commenters into bot subscribers.
Then there’s the Facebook Ads tool, which does the same for people who click on your ads. Plus, the messaging code tool can even be used to create scannable graphics.
When it comes to analytics, the platform provides straightforward and easy-to-understand metrics, including:
- Impressions
- Conversion rate
- Registrations
- Click and open rate
- Email blocks
The dashboard is also simple and provides important information at a glance. This makes ManyChat an effective platform for chatbot marketing, especially if you are on a tight budget.
Other characteristics
Here are some other features you might find useful in ManyChat:
Canals – With ManyChat, you can create an omnichannel chatbot experience that integrates all your channels including Facebook Messenger, Instagram, SMS, and email.
AI & NLP – ManyChat’s artificial intelligence and natural language processing are also efficient, allowing you to group certain words together and create a response for your users.
Integrations – ManyChat Offers integrated live chat integration. There’s integration for many other apps as well, with live chat even offered on iOS and Android devices so you can meet any demand on the go.
Predefined templates – For those who don’t want to waste time building a bot from scratch, ManyChat has some prebuilt templates that you can customize as you like. Just follow the directions and you should be fine.
Price
Sure, ManyChat Pricing is also simple, offering three levels:
- The free plan
- Pro Plan – Starting at $ 15 / month
- Business Plan – Contact the ManyChat team for more information
The free plan stays free forever and comes with tons of features. However, it’s limited to just 1,000 contacts, so you should check out the Pro plan to get the full extent of what ManyChat has to offer.
It is also important to note that the price of the Pro Plan increases with the number of subscribers of your chatbot. While there’s no free trial, it comes with a 30-day money-back guarantee.
Support
When it comes to support, ManyChat offers plenty of support through a variety of channels, each dealing with a certain topic. It starts with the Help tab, which provides access to support options.
First of all, there is the comprehensive support documentation, which provides you with everything. You can also submit a ticket to the ManyChat support team or join the active community to connect and ask questions with other users.
Conclusion
Overall, ManyChat is an incredibly well-designed chatbot app with a lot of features. It’s structured yet flexible, has lots of integrations, lots of chatbot elements, and offers plenty of opportunities to grow your business and chatbot. Easy to say, this is one of the best chatbot apps out there right now.
By removing the complexity of the AI world, ManyChat offers a tool that aims to help you connect and communicate in the most efficient way at a low price.
If you want to create your first chatbot, learn more about ManyChat in click here.
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